Improving developer velocity: How Grafana Cloud helped ASAPP streamline dashboard creation

Company: ASAPP
Industry: Software & Technology (AI-driven customer experience)

ASAPP is an AI software company that empowers customer experience teams with advanced machine learning capabilities. By automating repetitive tasks and augmenting human abilities, ASAPP enables contact centers to provide faster, more accurate customer service while driving operational efficiency.

Observability challenge

ASAPP was using multiple observability vendors, which resulted in a fragmented system. Engineers had to switch between different user interfaces for metrics, logs, and traces, making it difficult to correlate data and slowing troubleshooting efforts. ASAPP needed a solution that could consolidate all observability data in one place while also supporting diverse data sources.

Solution

ASAPP transitioned to Grafana Cloud for a unified view of their observability stack. As a result, they could visualize metrics, logs, and traces from multiple data sources in a single platform, greatly simplifying the user experience. And with Grafana’s support for various data sources, they were able to seamlessly incorporate their existing JSON data source.

Impact

The transition to Grafana Cloud significantly improved ASAPP’s observability efforts. By consolidating their observability strategy on one platform they drastically reduced the complexity and pain points associated with using multiple vendors.

Additional benefits

Since Grafana’s query languages were similar to popular languages their engineers were already familiar with, the onboarding was relatively easy.
Grafana’s robust documentation further supported a smoother learning curve.
Additionally, ASAPP appreciated the flexibility to choose which parts of their stack would run in Grafana Cloud versus on-prem, mitigating concerns about vendor lock-in.