Slide 6 of 13

Cloud provider marketplaces and managed services

Two meanings of “Grafana in the cloud”

“Grafana in the cloud” can mean two very different things: buying Grafana Cloud through a cloud marketplace, or using a cloud provider’s own managed Grafana service.

Marketplace purchasing

A cloud provider marketplace is a storefront run by AWS, Azure, or Google Cloud where you can buy software using your existing cloud billing. You can purchase Grafana Cloud through any of these marketplaces.

You get the same Grafana Cloud platform; what changes is how you’re billed. Charges route through your cloud provider account instead of directly through Grafana Labs. In most cases, you can also apply existing cloud spending commitments, such as AWS Enterprise Discount Program credits, toward your Grafana Cloud usage.

Cloud-provider managed Grafana

Amazon Managed Grafana and Azure Managed Grafana are separate services, run by AWS and Microsoft, not Grafana Labs.

Amazon Managed GrafanaAzure Managed GrafanaGrafana Cloud
Run byAWSMicrosoftGrafana Labs
FocusManaged Grafana for visualization and alertingManaged Grafana for visualization and alertingFull observability platform
Cloud integrationNative (AWS IAM Identity Center, CloudWatch, Amazon Managed Service for Prometheus)Native (Microsoft Entra ID, Azure Monitor)Via data source plugins
Bundled observability backendNo; connects to AWS-native servicesNo; connects to Azure-native servicesYes (Mimir, Loki, Tempo, Pyroscope)
Grafana EnterpriseOptional add-on (per-active-user fee)Base service runs Enterprise; plugins optionalIncluded on paid plans

Best for

  • Amazon Managed Grafana: AWS-native teams who want managed dashboards with AWS IAM Identity Center integration and consolidated AWS billing.
  • Azure Managed Grafana: Azure-native teams who want managed dashboards with Microsoft Entra ID integration and consolidated Azure billing.

Get started

Set up a provider-managed service from its cloud console, or add the optional Grafana Enterprise plugins and support:

Script

“Grafana in the cloud” can mean two things. One is buying Grafana Cloud through the AWS, Azure, or Google Cloud marketplace: the same platform, just billed through your cloud account. The other is a provider’s own service, Amazon or Azure Managed Grafana, run by AWS or Microsoft and focused on dashboards, not the full observability stack.
Previous Next